Learning Center Blog

In an effort to deliver the best user experience possible, we've transformed our Page Grader application and Visits By Page report into a new Pages report. Like the old apps, Pages will let you track all of your most vital page metrics, including page views, on-page SEO elements, ranked keywords, and internal links.

Today, we're happy to announce that we are releasing to all customers the third new HubSpot analytics tool in the last three months: Pages.

Are you seeking a little extra sunshine in your marketing?  Do you believe you could benefit from a refresher course in blogging best practices and landing page techniques?  Join us this May as we take the plunge into these fundamental topics in two live #InboundLearning webinar series.  

This is a guest post written by Tom Schwab of Goodbye Crutches. They are using Twitter to generate new eCommerce leads but this method can be applied to any business.

At Plexent, we sell IT improvement consulting and software.  Our biggest challenge is helping our prospects understand what’s at stake if they don’t make this investment, and showing them how much is involved in improving their IT systems. We had already started blogging and sending email newsletters, but we still needed to bridge the gap between getting leads and turning them into customers.

A few years ago we at Laurelville began hosting a grief retreat for widowed individuals. While it is by all accounts a rich and meaningful event, the retreat certainly hasn’t been an easy sell when it comes to marketing. Attendance has ranged from 10 to 15 participants each year, making the retreat — however worthwhile it may be — hardly economically viable for us.

Before working with our HubSpot partner agency, we were struggling to gain exposure in the search engines. Increasing our website traffic via organic search was important to our business, but we didn’t know where to start. We had a decent amount of indexed website pages, but we didn’t know what our prospects were searching for. After partnering with Limitless Imaginations, an Inbound Marketing Agency, we decided to revamp our search marketing and blogging strategy.

Four years ago, I decided to throw in the towel. I gave up on traditional marketing, cut advertising costs in half and started focusing on social media, blogging, and organic traffic to drive leads for my company.

Spring has sprung!  And so have our #InboundLearning spring webinars.  Join us for two essential webinars that inspire momentum in your 2012 marketing strategies!  

Now HubSpot users can track inbound phone leads right alongside their web leads with Inbound Call Tracking by RingRevenue, one of the newest apps available in the HubSpot App Marketplace.